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Laneige unveils its major new cushion

The latest cushion innovation gives you a foundation and a concealer in one compact case
 

Lee Sung Kyoung, one of Laneige’s ambassadors, and the face of the Laneige Layering Cover Cushion & Concealing Base.

 

When it comes to cushion compacts, Laneige’s offerings rank pretty high up there on the wish list for beauty junkies. Since the launch of its first cushion – the Snow BB Soothing Cushion – in 2012, Korean beauty brand Laneige has continued to create new cushion offerings to address different skin needs and issues, and currently offers four other cushion foundations: the Powder Fit Cushion, BB Cushion – Anti-aging, BB Cushion – Pore Control and BB Cushion – Whitening.

 

Laneige Layering Cover Cushion & Concealing Base – the flip cover holds the concealer and the foundation sits in its usual spot

 

With the trend in makeup finishes moving from the dewy, moist skin look to something more natural looking, still radiant but also semi-matte, the brand launches its latest offering, the Layering Cover Cushion & Concealing Base. It features a foundation on one side and a concealer on the other. The concealer comes in half a shade lighter than the concealer to not only conceal blemishes but also brighten your complexion at the same time.

These two formulas come in blendable textures that allow you to layer them in any way without leaving your skin patchy.

 

Applicator puff for Laneige Layering Cover Cushion & Concealing BaseUse the tip of the applicator puff for the concealer, and the bigger portion is for the application of the foundation

 

The cushion compact also comes with an applicator that has two sections, one part for the concealer, and the other for the foundation. These two parts come in different textures: it holds more product and gives you more coverage for the concealer, and a medium coverage and smoother application for the foundation.

 

At the press conference: The stores in Singapore will carry seven shades out of the eight available; you will not be able to get #11 here and that happens to be the lightest shade.

 

The new cushion was unveiled at a launch party in The St. Regis Kuala Lumpur, with press from Brunei, China, Hong Kong, Indonesia, Malaysia, Taiwan, Thailand and South Korea, Singapore and Vietnam out in full force.

 

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